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Media Contact: Robert Clyne
Clyne Media, Inc.
Robert@clynemedia.com
Tel: (615) 662-1616
Fax: (615) 662-1636FOR IMMEDIEATE RELEASE
Hear Music the Way It Was Meant to Sound with Audio Xciter™ App
— Aphex® cures technology’s tin ear with iOS and Android app —
NAMM SHOW, ANAHEIM, CA, January 24, 2013 — Listening to music on your mobile device just got better. Hear artists’ music the way it was meant to sound with the Aphex® Audio Xciter™ app – free to demo and $2.99 for unlimited play. Aphex (booth 6940), a leader in audio enhancement technology for more than 35 years, recently released Audio Xciter app for Android devices (previously only available for iOS). Audio Xciter is the only music player app that dynamically improves the sonic quality of music, audio books and podcasts on mobile devices through its patented Aphex DSP.
Since 1975, legendary musicians from Paul McCartney to Led Zeppelin as well as today’s top artists including Flo Rida, Bruno Mars and Rihanna have relied on the technology behind Audio Xciter for audio mastering. This technology now allows music lovers to experience the detail and richness of an artist’s original sound created in-studio on their mobile devices.
The patented Aphex technology behind Audio Xciter restores missing harmonics to music and voice. Unlike EQ apps, which typically add gain and distortion, Audio Xciter is gain-neutral, resulting in increased brightness, clarity, spaciousness and presence.
“In this era of HD video and 4G download speeds, I’m amazed that smart phones and tablets still deliver compressed audio that sounds flat and boring. The quality of music downloads and streams has not improved in more than a decade. Consumers have been fooled into buying music that’s only good enough, not great,” said David Wiener, CEO of Aphex and founder of DWV Entertainment, Aphex’s parent company. “Audio Xciter turns compressed audio into a new listening experience by exposing the ‘quality gap’ – now vocals are clear and airy, the bass hits harder and you’ll hear instruments and voices appear that were previously buried in the mix.”A free demo of Audio Xciter is available through iTunes for iOS and Google Play and Amazon for Android devices. An upgrade provides unlimited use (only $2.99) and the professional Audio Xciter Studio ($4.99) allows users to fine-tune the Xciter DSP settings for a truly custom experience.
A portion of the proceeds from the sale of Audio Xciter goes to Respect the Music, Aphex’s nonprofit foundation supporting musical education in schools.
Additional information including demo videos and screenshots are available at http://AudioXciterApp.com.
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Photo Files: Aphex_Android_Photo1.JPEG, Aphex_Android_Photo2.JPEG, Aphex_Android_Photo3.JPEG
About Aphex®
Founded in 1975, Aphex® is a leading designer and manufacturer of high-performance signal processing products for the professional audio, broadcast, fixed installation, M.I., touring-sound, home-recording and consumer-electronics market sectors. Aphex has built its reputation on providing the cleanest, clearest, most effective signal and dynamics processing technologies available. The company’s Aural Exciter® (a TECnology Hall of Fame inductee), Big Bottom® and Compeller® technologies have been the basis for Aphex’s product line and are widely considered to be industry standards. The company has recently expanded from its hardware platform and developed Audio Xciter™, the first audio app that brings studio-quality audio to smartphones and tablets. Aphex sells its products and licenses its technologies worldwide. Visit them at www.aphex.com.About DWV Entertainment/David Wiener Ventures
DWV Entertainment is a leader in audio and entertainment product and technology innovation. Along with the Aphex brand, the company's DW Collection line of elegant home entertainment products has received worldwide acclaim for its uncompromising approach to product engineering, performance and style. This has resulted in visually stunning, high performance audio products, including the exclusive Ferrari Art.Engine, Art.Opera and Art.Studio series audiophile loudspeakers and audio transmission devices.DWV Entertainment was spun out of David Wiener Ventures (DWV). The driving force behind DWV is David Wiener, whose talents and passions have led him to be a pioneer in several disciplines, including audio, aircraft design, human-powered vehicles, active wear fashion, photography, Formula One racing and more. Profiled in international magazines, newspapers, design books and television shows, including a PBS documentary about his work with high-performance vehicles, Mr. Wiener has a rich background in engineering, art and aerodynamics. He holds over a dozen patents and is the recipient of several international design and business awards. A creative visionary, Mr. Wiener brings his unique perspective to all his endeavors, and is now focused on helping musicians and music lovers make the most of every music experience.
Other brands and product names may be trademarks of the respective companies with which they are associated.
Aphex Media Contact:
Robert Clyne, Clyne Media, Inc., P: (615) 662-1616, E: Robert@clynemedia.com
Aphex is exhibiting at Booth 6940 during the 2013 NAMM Show in Anaheim, CA.
All Rights Reserved.