WESTLAKE VILLAGE, CA, May 17, 2016 — “Love The Way You Lie” entered the Billboard Hot 100 chart at the number-two position in July 2010 and then spent the next seven weeks at number one. For Skylar Grey, the co-writer of the career-milestone hit for Eminem and Rihanna that ultimately garnered five GRAMMY® nominations and won a Teen Choice® Award for top Rap/Hip-Hop Track, it was a defining moment. Since then, the award-wining composer has set her sights on new career highs, and for her technical needs to make that happen, Guitar Center Professional (GC Pro), the business-to-business (B2B) division of Guitar Center providing highly customized service for professional accounts, has been there for her.
With more hit tracks written for and with top artists – and as a guest vocalist on such tracks as Dr. Dre's “I Need a Doctor,” Fort Minor's “Where'd You Go,” Diddy's “Coming Home,” T.I.'s “New National Anthem” and Nicki Minaj's “Bed of Lies” – the Park City, Utah resident has been helping make hits for years. She’s already on tour in 2016, and much of the backline her band uses was sourced through Guitar Center, while GC Pro has been her go-to resource for professional live gear, such as the Shure in-ear monitors she and the band use, along with the Behringer X-32 console used to mix them, as well as an Akai sampler and a MOTU interface.
On the recording side, GC Pro has sourced items such as Focal loudspeakers for her needs. “Skylar started at Guitar Center for instruments, such as the custom Gretsch drum kit and road cases she got there, but as their professional audio needs grew, GC Pro stepped into the picture for them,” explains Jud Powell, GC Pro Account Manager based at the Salt Lake City GC Pro office. “Skylar is an amazing songwriter and singer, and she’s been expanding the scope of her career, with touring and with a vocal studio for her home, which we helped design and build. As her career continues to develop, GC Pro will be there for her.”
Todd Mandel, President of the Mandel Music Group, Grey’s management company, says GC Pro has become integral to their workflow. “Since relocating to Park City from Los Angeles, it was imperative that we found someone who worked on the pro level for both studio recording and touring,” Mandel explains. “Jud has such an amazing understanding of gear and has been able to fulfill all of our needs. We have been able to get gear in a short notice with a quick turnaround, which is helpful in our situation. As Skylar continues to grow, her needs will only become greater. With GC Pro being in every city, we will always rely on them to get us what we need for both recording and touring.” This, says Powell, provides the perfect example of how GC Pro can address all of the needs of the professional client and build a relationship that helps build careers. “We’re there for sales and service, as a technology guide and, in the long run, as friends,” he says.
For more information, please visit http://www.guitarcenter.com/GC-Pro/.
Photo file: SkylarGrey.JPG
Photo caption: Recording artist, songwriter and composer Skylar Grey, whose touring and recording activities have been expanding, thanks in part to gear and support from Guitar Center Professional.
About Guitar Center Professional
Guitar Center Professional (GC Pro) is the business-to-business division of Guitar Center specializing in Audio, Video and Lighting solutions. Our professional advantages offer companies a dedicated account manager who provides personalized service tailored to the companies’ individual needs. This includes a singular point of contact for all product purchases, on-site surveys, system design and professional recommendations for clients’ project demands, as well as access to the installation and consultation power offered by our nationwide network of Affiliate Program members. Our clients include recording and touring professionals; houses of worship; educational facilities; corporate offices; restaurants and retail establishments; and much more. With offices nationwide, and a strong support/management staff in Westlake Village, CA, GC Pro has access to an unmatched inventory extending far beyond what is on the GC sales floor, as well as full service and support for all the equipment we sell. No matter your Audio, Video or Lighting needs, GC Pro has the right people and products to serve the job with efficiency and professionalism – a philosophy that has been our foundation throughout GC Pro’s 15-year history.
About Guitar Center
Guitar Center is the world’s largest retailer of guitars, amplifiers, drums, keyboards, recording, live sound, DJ, and lighting equipment. With more than 270 stores across the U.S. and one of the top direct sales websites in the industry, Guitar Center has helped people make music for more than 50 years. In addition, Guitar Center’s sister brands included Music & Arts, which operates more than 120 stores specializing in band & orchestral instruments for sale and rental, serving teachers, band directors, college professors and students, and Musician’s Friend, a leading direct marketer of musical instruments in the United States. With an unrivaled in-store experience, an industry-leading online presence and passionate commitment to making gear easy-to-buy, Guitar Center is all about enabling musicians and non-musicians alike to experience the almost indescribable joy that comes from playing an instrument. For more information about Guitar Center, please visit www.guitarcenter.com.
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