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The spinning salon at BFX Studio, in the Chelsea district of Manhattan, featuring speakers from Genelec. Photo courtesy of Communications Engineering Management. © 2015

The spinning salon at BFX Studio, in the Chelsea district of Manhattan, featuring speakers from Genelec. Photo courtesy of Communications Engineering Management. © 2015

 

 

 


PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616
Fax: (615) 662-1636

FOR IMMEDIATE RELEASE

Genelec Revs Up the Experience at New York City’s BFX Studio


— Boutique fitness club outfits its core spinning suite with Genelec 8030B powered speakers
to create an immersive environment for its members —


NATICK, MA, April 23, 2015 BFX Studio, in the Chelsea district of Manhattan, takes fitness training to another level. The upscale club offers a complete multi-discipline, cross-training approach to fitness and well-being, pairing high-caliber instruction with boutique-style intimacy. Training sessions are led by “Xperts” — top-caliber trainers in their respective specialties, as well as internationally acclaimed fitness presenters, all working in luxurious facilities and using cutting-edge fitness technology. BFX Studio, its website will tell you, “engages, inspires, and challenges clients to drive results.” BFX Studio also includes sound in that immersive approach, and for that it demands the same level of quality it does of its trainers and equipment. That’s why the club’s core facility, a 50x25-foot spinning salon, Ride Republic, features speakers from Genelec, the world’s leading manufacturer of active speakers.

Paramus, New Jersey-based AV systems integrator Communications Engineering Management (CEM) installed 18 Genelec 8030B speakers throughout the room, as well as three Genelec 7050 subwoofers. The speakers are all ceiling mounted, using Genelec ceiling mounts attached to Unistrut® mounts, configured in six rows of three speakers each, all downward firing. Music and speech are mixed through a Rane® HAL-2 mixer.

What makes Genelec the best fit for fitness is its clarity and sonic quality, says Eric Olsen, Managing Partner at CEM. “From a sound point of view, nothing else comes close,” he says. “To get a complete sense of immersion, you need believable sound, and that’s what the Genelecs give you.”

Their sonic quality also means no listener fatigue, meaning a spinner is more likely to stay longer in the room. “And from an installation and maintenance perspective, the Genelecs are also great,” Olsen adds. “They’re self-powered, so we don’t have to think about power distribution. Every way you look at it, the Genelecs come out on top. They always do.”


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Photo File 1: BFX_Photo1.JPG
Photo Caption 1: The spinning salon at BFX Studio, in the Chelsea district of Manhattan, featuring speakers from Genelec. Photo courtesy of Communications Engineering Management. © 2015

Photo File 2: BFX_Photo2.JPG
Photo Caption 2: The spinning salon at BFX Studio, in the Chelsea district of Manhattan, featuring speakers from Genelec. Photo courtesy of Communications Engineering Management. © 2015



Genelec, the pioneer in Active Monitoring technology, is celebrating over 35 years of designing and manufacturing active loudspeakers for true and accurate sound reproduction. Genelec is credited with promoting the concept of active transducer technology, which many manufacturers are just now incorporating into their products. Since its inception in 1978, Genelec has concentrated its efforts and resources into creating active monitors with unparalleled sonic integrity. The result is an active speaker system that has earned global acclaim for its accurate imaging, extremely high acoustic output from small enclosures, true high-fidelity with low distortion, and deep, rich bass.

Other brand and product names may be trademarks of the respective companies with which they are associated.

—For more information on the complete range of Genelec Active Monitoring Systems, contact: Genelec Inc., 7 Tech Circle, Natick, MA 01760. Tel: (508) 652-0900; Fax: (508) 652-0909;
Web: http://www.genelecusa.com/.




 

 

 

 

 

 


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