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David Guetta, pictured with the Genelec 1234A three-way Smart Active Monitor™

David Guetta, pictured with his setup of Genelec 1234A three-way Smart Active Monitors™ and 7380A Smart Active Subwoofer

 


PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616
Fax: (615) 662-1636

FOR IMMEDIATE RELEASE

Genelec Provides David Guetta with His “Perfect Setup”


NATICK, MA, February 4, 2020 — Superstar DJ, Godfather of EDM, and “the man who almost single-handedly resurrected dance music in America”, it’s hard to overstate David Guetta’s huge influence on the modern music scene. Having DJ’ed in Ibiza for over 20 years, Guetta’s personal studio on the island has recently been upgraded with a pair of Genelec 7380A Smart Active Subwoofers™, which join his existing Genelec 1234A three-way Smart Active Monitors™ to create a smart monitoring system that Guetta describes as “my perfect setup.”

The new solution came about after Guetta identified a problem with the mixes that he was creating with his old system. “In the previous system that I had, the subs were so loud that they were not really realistic,” he explains. “If I would mix with those subs, sometimes I would end up with a record that didn’t have enough bass when played on other systems – because the bass in my room was so huge.”

With the 7380As installed, Guetta’s mixes now translate beautifully from his studio straight to the dancefloors of Ibiza, and the subwoofers have helped improve the overall sound in his room. “By installing the subwoofers, we were able to reposition David’s main monitors to avoid early reflections. Finding the best place for the subwoofers also meant that we had a great frequency response curve all the way from low to high frequencies,” notes Genelec’s Pasi Pönkkä, who traveled to Guetta’s studio to calibrate the system using Genelec’s GLM software. Using GLM, Pönkkä was able to analyze the acoustic environment of Guetta’s studio and then optimize each Genelec monitor and subwoofer accordingly – thereby reducing any negative influences of the room on the sound.

Pönkkä explains that “Each 7380A subwoofer is paired with a single 1234A monitor, so the low frequencies can be better localized. Also, the locations were chosen so that the subwoofer sums aren’t canceling each other out. The overall result was that we were able to provide David with more bass extension, but with a much smoother and flatter response.”

A further benefit that Guetta is enjoying is that he can now work for much longer periods without the listening fatigue that he used to experience. “When producing, I’m not really playing too loud, and the Genelec 1234As – even though they are huge – still sound very precise even when they aren’t loud,” he explains. “What I like about the 7380As is that I can work at a low volume so that I’m not too tired after a few hours, and it’s still very precise. But, if I want to blast it loud, it’s powerful enough to feel like it’s in a club.”

Reflecting on his newly upgraded monitoring system, Guetta is certain he made the correct decision. “It gives the feeling of how it’s going to sound in the club, but it’s also realistic,” he states. “This is my reference, and this is my perfect setup.”

Video: “Inside David Guetta’s Genelec-powered recording studio | Genelec 1234”: https://youtu.be/7z9zZeZTMOs

Video: ‘David Guetta: In the studio with an EDM legend | One on One Interview”: https://youtu.be/31TiWskMsCs

For more information please visit www.genelec.com.


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Photo file 1: david_guetta_press_image_1.JPG
Photo caption 1: David Guetta, pictured with the Genelec 1234A three-way Smart Active Monitor™

Photo file 2: david_guetta_press_image_2.JPG
Photo caption 2: David Guetta, pictured with his setup of Genelec 1234A three-way Smart Active Monitors™ and 7380A Smart Active Subwoofer

Genelec, the pioneer in Active Monitoring technology, is celebrating over 40 years of designing and manufacturing active loudspeakers for true and accurate sound reproduction. Genelec is credited with promoting the concept of active transducer technology. Since its inception in 1978, Genelec has concentrated its efforts and resources into creating active monitors with unparalleled sonic integrity. The result is an active speaker system that has earned global acclaim for its accurate imaging, extremely high acoustic output from small enclosures, true high-fidelity with low distortion, and deep, rich bass.

Genelec is also celebrating over 10 years of its Smart Active Monitoring™ technology, which allows studio monitors to be networked, configured and calibrated for the user’s specific acoustic environment. Each Smart Active Monitor or subwoofer is equipped with advanced internal DSP circuitry, which tightly integrates with the GLM (Genelec Loudspeaker Manager) software application, running on Mac or PC. GLM’s reference microphone kit allows the user’s acoustic environment to be analyzed, after which GLM’s AutoCal feature optimizes each Smart Active Monitor for level, distance delay, subwoofer crossover phase and room response equalization, with the option of further fine tuning by the user. By minimizing the room’s influence on the sound, Smart Active Monitors deliver an unrivalled reference, with excellent translation between rooms.

Other brand and product names may be trademarks of the respective companies with which they are associated.

—For more information on the complete range of Genelec Active Monitoring Systems, contact: Genelec Inc., 7 Tech Circle, Natick, MA 01760. Tel: (508) 652-0900; Fax: (508) 652-0909;
Web: http://www.genelecusa.com/.

 

 

 

 

 

 

 

 

 


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