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PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616
Fax: (615) 662-1636

FOR IMMEDIATE RELEASE

Genelec delivers a RAW experience behind bars in former prison-turned-hotel

NATICK, MA, February 4, 2021 — If you’ve ever had a hankering to find yourself behind bars without actually having to commit a crime, then now’s your chance: the notorious Kakola prison in the medieval city of Turku on Finland’s southwestern coast has been converted into an upmarket boutique hotel complete with sophisticated conference, banqueting and restaurant facilities, and a Genelec sound system. While the food and bedding are much improved upon its former prison days, much of the original architecture has been preserved, and there is no shortage of chains and handcuffs dotted around to remind guests of where they really are. Rooms aside, Hotel Kakola also offers extensive conference and banqueting facilities in a unique setting. The company turned to Genelec partner and specialist AV integrator Hifistudio Esitystekniikka to design and install a comprehensive sound system across all of the public areas of the hotel. “The client wanted a high quality audio system capable of handling low level, high quality background music for the restaurant areas as well as crystal clear vocal reinforcement for conferencing purposes. The system also had to be capable of handling ‘easy’ live music when required,” explains Antti Vuorilahti, co-owner of Hifistudio. “It was also important for them to use domestic suppliers where possible in an effort to support the economy, reduce their carbon footprint and work against climate change, so the decision to use Genelec was a very easy one.” Vuorilahti specified 24 compact Genelec 4020 and two powerful 4040 loudspeakers in RAW aluminum finish across three separate zones: the reception area; restaurant Ruben, located in the former prison canteen; and a versatile space known as the Pavilion, which can be rented separately or combined with other restaurant facilities for larger events. It can also be used as a workspace and even divided into smaller units with the help of light wall structures. “The RAW finish is ideal for Kakola,” emphasizes Vuorilahti. “The industrial look fits perfectly into the ‘prison’ ambience and from a sustainability point of view, it ticks all the boxes as it requires no painting and less finishing material. Like most Genelec loudspeakers, the enclosure is made from recycled aluminum, and of course the sound quality is exceptional.” Another important point was the choice of active loudspeakers, which reduces cabling and removes the need for external amplifier racks, making installation faster, easier and more discreet. Symetrix Prism 8x8 digital signal processors provide effortless control over a Dante network for each of the zones. “Symetrix supplies high-quality products that marry well with a Genelec solution,” says Vuorilahti. “They are easy to configure and – something that was high on the hotel team’s agenda – very easy to use. Symetrix touch panels in each zone allow hotel staff to select and control the sound sources in every area and even mix them if necessary. It’s all very neat, tidy and straightforward and delivers excellent results.” Kakolanruusu, a restaurant that is also housed in the former prison building but under separate ownership from the hotel, has likewise been supplied with a Genelec 4000 Series audio solution, also designed and installed by Hifistudio. Vuorilahti selected 14 mid-sized Genelec 4030 loudspeakers in white to deliver ambient background music with the ability to adapt to larger events when required. “Kakolanruusu caters for corporate groups as well as for private diners,” explains Vuorilahti. “Their spaces are fully equipped with screens and video projectors, so it was crucial that they had a high-quality PA system to match. Genelec was an obvious choice for all the same reasons of reliability, sustainability and Finnish heritage. Like Hotel Kakola, we’ve provided a Symetrix Prism DSP (12x12) and touchscreen that offers the same easy-to-configure, easy-to-operate control for an efficient system that looks as good as it sounds. “From an integrator’s point of view, we have complete faith in Genelec as a company as well as in their products,” he continues. “Their service is excellent at every level, both pre- and post-sales, technical or whatever it is you need – there is always someone ready to help – and of course the products themselves are excellent. It’s rare that we have a problem with a Genelec installation, but if we do, it’s never a problem for long. “Both of these projects – Hotel Kakola and Kakolanruusu – have been thoroughly enjoyable, even if we were faced with certain time constraints. We’re proud to have assisted with the transformation of a former prison into what it is today, and preserved a bit of Finnish history using Finnish products.” For more information please visit www.genelec.com.

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Photo file 1: Kakola_PR_Image_1.JPG Photo caption 1: Hotel Kakola (interior), featuring Genelec RAW finish loudspeakers Photo file 2: Kakola_PR_Image_2.JPG Photo caption 2: Genelec 4020 loudspeaker in RAW finish, in use at Hotel Kakola Photo file 3: Kakola_PR_Image_3.JPG Photo caption 3: Hotel Kakola (exterior) PDF file: Hotel_Kakola_Genelec_Case_Study.pdf PDF caption: Genelec Hotel Kakola case study Genelec, the pioneer in Active Monitoring technology, is celebrating over 40 years of designing and manufacturing active loudspeakers for true and accurate sound reproduction. Genelec is credited with promoting the concept of active transducer technology. Since its inception in 1978, Genelec has concentrated its efforts and resources into creating active monitors with unparalleled sonic integrity. The result is an active speaker system that has earned global acclaim for its accurate imaging, extremely high acoustic output from small enclosures, true high-fidelity with low distortion, and deep, rich bass. Genelec is also celebrating over 10 years of its Smart Active Monitoring™ technology, which allows studio monitors to be networked, configured and calibrated for the user’s specific acoustic environment. Each Smart Active Monitor or subwoofer is equipped with advanced internal DSP circuitry, which tightly integrates with the GLM (Genelec Loudspeaker Manager) software application, running on Mac or PC. GLM’s reference microphone kit allows the user’s acoustic environment to be analyzed, after which GLM’s AutoCal feature optimizes each Smart Active Monitor for level, distance delay, subwoofer crossover phase and room response equalization, with the option of further fine tuning by the user. By minimizing the room’s influence on the sound, Smart Active Monitors deliver an unrivalled reference, with excellent translation between rooms. Other brand and product names may be trademarks of the respective companies with which they are associated. —For more information on the complete range of Genelec Active Monitoring Systems, contact: Genelec Inc., 7 Tech Circle, Natick, MA 01760. Tel: (508) 652-0900; Fax: (508) 652-0909; Web: http://www.genelecusa.com/.