Contact: Clyne Media, Inc.
Tel: (615) 662-1616
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FOR IMMEDIATE RELEASE
GUITAR CENTER APPOINTS PHIL RICH TO THE POSITION
OF VICE PRESIDENT OF MERCHANDISE FOR GUITARS AND AMPLIFIERS
WESTLAKE VILLAGE, CA, December 8, 2008 —
Guitar Center (GC), the world’s largest musical instrument and
professional audio retailer, announces the appointment of Phil Rich
to the position of Vice President of Merchandise for Guitars and Amplifiers.
The announcement was made by John Bagan, Executive VP of Merchandise,
and reflects Guitar Center’s continuing commitment to company
growth and the development of a premier management team.
In his new position, Rich will be responsible for overseeing
the purchasing and merchandising of all stringed instruments and amplifiers,
as he is poised to offer vendors and GC stores a unique composite of
specialized experience and knowledge, continuing to serve GC’s
partnerships to their fullest following a seamless transition of leadership.
An 11-year veteran of Guitar Center, Rich began his tenure
with GC in 1997 as a front line sales person in the downtown Seattle
store. In March of 1999, he earned the GC Leadership Award and was promoted
to Store Manager. Over the next four years he successfully managed four
store locations, including two in Colorado and two in Washington. In
2003, he took over as the District Sales Manager for nine stores in
Washington and Oregon, and in 2004 he was promoted to Director of Sales
for Guitars and Amplifiers. As Director of Sales, he was responsible
for all training, store fixtures and display planograms, as well as
sales incentives for a nationwide guitar and amp sales force, helping
him develop a deep understanding of national sales promotions, training,
retail design, and managing a nationwide rep team. In June of 2005,
he earned Guitar Center’s prestigious President’s Award
and the following year moved to Guitar Center management as the Director
of Merchandise for Electric Guitars. In this position, he was responsible
for all electric guitar purchasing and worked closely with major guitar
manufacturers on many high profile projects, giving him special product
development and guitar marketing expertise. Recently he was asked to
serve on the Board of Directors for NAMM. Prior to Guitar Center, Rich
served 8 years in the US Navy as a guitarist and audio engineer for
the Navy Band.
“Phil brings a terrific blend of store and merchant
experience, product knowledge, strong internal and external relationships,
intelligence, instinct and passion to his new role,” stated Bagan.
“I look forward to working with him in his new capacity and all
the great things that means for Guitar Center, our vendors, our stores,
customers and other business associates.”
Photo File: GC_PhilRich.JPG
About Guitar Center
Guitar Center is the leading United States retailer of guitars, amplifiers,
percussion instruments, keyboards and pro-audio and recording equipment.
Our retail store subsidiary presently operates more than 200 Guitar
Center stores across the U.S. In addition, our Music & Arts division
operates more than 100 stores specializing in band instruments for sale
and rental, serving teachers, band directors, college professors and
students. We are also the largest direct response retailer of musical
instruments in the United States through our wholly owned subsidiary,
Musician's Friend, Inc., and its catalog and Web site, www.musiciansfriend.com.
More information on Guitar Center can be found by visiting the Company's
Web site at www.guitarcenter.com.
The Guitar Center logo is a registered trademark of
Guitar Center, Inc. Other brand or product names may be trademarks of
the respective companies with which they are associated.
MEDIA CONTACT: Robert Clyne, Clyne Media, Inc., at (615) 662-1616