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Mashup


Mashup

Mashup

 


PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616
Fax: (615) 662-1636

FOR IMMEDIATE RELEASE

Waves Audio Goes Mobile, Teaming Up with Musicsoft Arts to Introduce Mashup iPad® App for DJs

— Available on Apple’s App Store, Mashup serves as a complete mobile DJ booth —


KNOXVILLE, TN, April 19, 2012 Waves Audio, the industry-leading developer of professional audio digital signal processing technologies and the recipient of a Technical GRAMMY® Award, joins forces with Musicsoft Arts to introduce Mashup, the first DJ app to bring Waves studio-quality processing to the iPad®. Featuring an advanced playback engine and effects controlled by an intuitive interface, Mashup lets users play and mix directly from their iPad music library – plus download exclusive tracks from leading DJs like Junior Sanchez and Kris Menace. With full support for iPad 2 and up, Mashup is a complete mobile DJ booth, replacing complex, expensive and cumbersome DJ gear like turntables, CDJs, mixers and PCs. Mashup features studio-quality EQ and analog-style resonant filters, Vinyl Touch glitch-free scratching, and independent time-stretch and pitch-shift for each of its two stereo decks, effectively saving users thousands of dollars in gear.

Users can also take Mashup’s performance to the next level using Waves MaxxAudio enhancement, available at an additional charge. MaxxAudio for Mashup includes MaxxVolume all-in-one dynamics control, which dramatically increases the output levels of headphones and external speakers; MaxxBass psycho-acoustic bass enhancement, which delivers deep, rich lows listeners can really feel; and preset sound modes for earbuds, headphones, docking stations, home stereos and club systems.

Features include:

  • Dual stereo decks with studio-quality EQ and effects
  • Tempo change sliders with independent time-stretch and pitch-shift for each deck
  • Analog-style resonant high pass/low pass filters with exclusive touch ribbon control
  • Free downloadable music from top DJs
  • Vinyl Touch glitch-free scratching
  • Record stereo mixers, then drag and drop into a computer
  • Play back any track in a user’s library
  • Headphone monitoring to cue up tracks via additional iPhone® ,iPod Touch, or iPad® over WiFi or Bluetooth
  • iPhone and iPod Touch support in remote headphones mode
  • Fully optimized for the new iPad with Retina screen
  • Waves MaxxVolume and MaxxBass provide loud, steady output and enhanced bass response (Premium Feature)

Aviv Eyal, CEO, Musicsoft Arts, stated, “In our efforts to offer DJs worldwide the highest quality audio in our applications, we decided to collaborate with Waves on Mashup. Their leading DSP technology was a perfect fit for this app, and it really helped enhance the audio quality, something that DJs will surely appreciate.”

“Waves partnered with Musicsoft Arts on the Mashup app to bring DJs the maximum audio quality available,” stated Gilad Keren, CEO and co-founder of Waves Audio.  “Mashup is not only easy to use, it has a wide array of features, and DJs will be able to hear the difference in audio quality right away.”

The Mashup app from Waves Audio and Musicsoft Arts is now available from the App store for an introductory U.S. MSRP of $39.99. For more information, please visit www.waves.com.



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Photo File: Waves_Mashup_Photo1.JPG, Waves_Mashup_Photo2.JPG, Waves_Mashup_Photo3.JPG

 

About Musicsoft Arts
Musicsoft Arts is a New York City-based company that is fully dedicated to building great mobile music Apps. In the last 2 years, Musicsoft Arts has established itself as a leader in the rapidly growing mobile music Apps market with multiple music Apps in the top music iTunes App Store charts, and over 10 million App installs by worldwide music fans. http://musicsoftarts.com.

About Waves Ltd.:
Waves is the world's leading provider of audio DSP solutions for professional, broadcast, and consumer electronics audio markets, and recipient of a 2011 Technical GRAMMY® award for its contributions to the recording industry. Waves has twenty years of expertise in the development of psychoacoustic signal processing algorithms that leverage knowledge on the human perception of hearing to radically improve perceived sound quality. Waves’ award-winning processors are utilized to improve sound quality in the creation of the world’s most popular music, movie soundtracks, and multimedia titles.

Waves offers software and hardware solutions for the professional and broadcast markets. Additionally, Waves also offers semiconductor-with-embedded-software solutions under the Maxx brand for consumer electronics audio applications. Waves’ Maxx technologies dramatically enhance audio performance and are used by industry leaders such as Dell, Sony, Sanyo, JVC, Toshiba, and many others.

All other product names and trademarks are the property of their respective owners, which are in no way associated or affiliated with Waves.


Waves Contacts:
North America Offices:
Waves, Inc., 2800 Merchants Drive, Knoxville, TN 37912;
Tel: 865-909-9200, Fax: 865-909-9245, Email: info@waves.com, Web: http://www.waves.com

Corporate Headquarters Israel:
Waves Ltd., Azrieli Center, The Triangle Tower, 32nd Floor
Tel Aviv 67023, Israel; Tel: 972-3-608-4000, Fax: 972-3-608-4056, Email: info@waves.com,
Web: http://www.waves.com

Waves Public Relations:
Clyne Media, Inc., 169-B Belle Forest Circle, Nashville, TN 37221;
Tel: 615-662-1616, Fax: 615-662-1636, Email: robert@clynemedia.com,
Web: http://www.clynemedia.com



 

 



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