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PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616
Fax: (615) 662-1636FOR IMMEDIATE RELEASE
Waves SoundGrid® Technology Adopted by Avid into New Console
TEL AVIV, ISRAEL, April 16, 2015 — Waves Audio, a leading provider of digital signal processing solutions, announces that they are working together with Avid® to bring support for Waves plug-ins to the Avid VENUE | S6L live sound system through SoundGrid® technology. This will offer live sound professionals access to tested and certified Waves plug-ins.
Additionally, Waves will be offering customers easy access to their plugins through the Avid Marketplace, underscoring the growing momentum of Avid Marketplace adoption.
Mick Olesh, Waves EVP Sales & Marketing, comments, “Waves’ collaboration with Avid is another step in our dedication to allowing our customers the freedom to use their plugin products anywhere and everywhere.”
To learn more, please visit www.waves.com.
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About Waves Audio Ltd.:
Waves is the world’s leading developer of audio DSP solutions for the professional, broadcast, and consumer electronics audio markets. Since its start in the early '90s with the introduction of the Q10 equalizer plugin, Waves has gone on to develop a comprehensive line of over 200 audio plugins, including industry standards like the L1 and L2 Ultramaximizers, popular vintage console models, and innovative mixing tools like Vocal Rider and the Artist Signature Series. For its accomplishments, Waves received a Technical GRAMMY® Award in 2011, and the Q10 was selected as an inductee into the TECnology Hall of Fame. Waves technologies are now used to improve sound quality in virtually every sector of the audio market, from recording, mixing, mastering and post-production to broadcast, live sound, and consumer electronics. Waves has over 20 years of expertise in the development of psychoacoustic signal processing algorithms that leverage knowledge of human auditory perception to radically improve perceived sound quality. Waves’ award-winning processors are utilized to improve sound quality in the creation of hit records, major motion pictures, and top-selling video games worldwide. Waves offers computer software and hardware-plus-software solutions for the professional and broadcast markets. The company’s WavesLive division is a market leader in all live sound sectors, spearheading the development of solutions for all live platforms. Under its Maxx brand, Waves offers semiconductor and licensable algorithms for consumer electronics applications. Waves Maxx technologies dramatically enhance audio performance and are used by industry leaders such as Dell, Lenovo, ASUS, LG, Oppo, JVC, Denon and many others.
All other product names and trademarks are the property of their respective owners, which are in no way associated or affiliated with Waves.
North America Offices:
Waves, Inc., 2800 Merchants Drive, Knoxville, TN 37912;
Tel: 865-909-9200, Fax: 865-909-9245, Email: info@waves.com, Web: http://www.waves.comCorporate Headquarters Israel:
Waves Ltd., Azrieli Center, The Triangle Tower, 32nd Floor
Tel Aviv 67023, Israel; Tel: 972-3-608-4000, Fax: 972-3-608-4056, Email: info@waves.com,
Web: http://www.waves.comWaves Public Relations:
Clyne Media, Inc., 169-B Belle Forest Circle, Nashville, TN 37221;
Tel: 615-662-1616, Fax: 615-662-1636, Email: robert@clynemedia.com,
Web: https://clynemedia.com
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