WAVES
AUDIO INTRODUCES CHRIS LORD-ALGE ARTIST SIGNATURE COLLECTION
— All
six plug-ins were developed in association with legendary mixing
engineer Chris Lord-Alge —
TEL
AVIV, ISRAEL, March 15, 2010 — Waves
Audio, a leading provider of digital signal processing solutions,
unveils the Chris Lord-Alge Artist Signature Collection, developed
in collaboration with GRAMMY®-winning mixing engineer Chris
Lord-Alge (CLA). For over 20 years, Lord-Alge has been the mixer
of choice for rock and roll royalty, with credits including Green
Day, U2, Nickelback, Foo Fighters, Bon Jovi, Pink, Alanis Morissette,
Dave Matthews Band, All American Rejects and countless others.
Created from CLA’s custom processing chains, the Waves Chris
Lord-Alge Artist Signature Collection gives users an all-access
pass to Lord-Alge’s hard-hitting, radio ready sound. Included
are six application-specific plug-ins with dedicated tools for
bass (CLA Bass), drums (CLA Drums), effects (CLA Effects), vocals
(CLA Vocals) guitars (CLA Guitars), and acoustic instruments (CLA
Unplugged).
The
only tools of their kind, the Artist Signature Series is Waves’
exclusive line of Application-Specific Audio Processors, created
in collaboration with the world’s top producers, engineers
and mixing engineers. Each and every Artist Signature Series plug-in
has been precision-crafted to capture the artist’s distinct
sound and production style, using custom multi-effect processing
chains designed by the artists themselves. For experienced and
aspiring audio professionals alike, the Waves Artist Signature
Series streamlines the mixing process, delivering high-quality
results, instantly.
CLA
Bass
Designed to help users lay down a solid foundation for any song,
CLA Bass offers six essential effects: bass, treble, compression,
sub, distortion and chorus/flange. Notes Lord-Alge, “From
sub-shaking smooth sounds to Mr. Buzzsaw, CLA Bass is just what
the doctor ordered. Whether you want it to rip, roar, growl, bark
or cut, CLA Bass delivers.”
CLA
Drums
When creating the CLA Drums plug-in, Lord-Alge had one thing in
mind: that anyone who uses it could get a great drum sound for
any song or mix and just have fun. There are six different modes:
Kick, Snare, Toms, Overheads, Room and, CLA’s personal favorite,
Cowbell. There are three color-coded presets for bass EQ, treble
EQ, compression, and reverb, plus a noise gate to get rid of leakage.
Faders let users control the amount of each effect, and a phase
switch is included so anyone can find the best setting for the
kit, which Lord-Alge points out is “especially important
for drums.”
CLA
Effects
On the CLA Effects plug-in, Lord-Alge remarks, “CLA Effects
does it all. Filtered vocal? Check. Telephone FX? Check. John
Lennon ‘I Am the Walrus’-type vocal distortion? Check
and double check. Multiple delays with tape phasing? You got it.
Reverb, tape slap and long echo all at once? Yes, yes, and yes.”
A favorite feature of Lord-Alge’s is the echo throw section,
which allows users to simply hit the throw button and add long
delays to just the specific words they want, with one click. To
top it all off, all effects tempos are matched to the session
BPM, cutting out all the guesswork.
CLA
Vocals
With CLA Vocals, Lord-Alge took the very best settings that he
uses in his every day mixes and crafted them into this chain.
Users gain access to three flavors of the top six effects they
need for great vocal mixes: the right amount of bass, treble,
compression, reverb, delay and chorus/doubling. Notes Lord-Alge,
“The most important part of any song is the vocals. The
CLA Vocals plug-in makes this part of mixing an absolute joy.
It works great on all styles of singers and, best of all, they
will want that sound every time!”
CLA
Guitars
The CLA Guitars plug-in delivers the guitar sounds Lord-Alge has
used on tracks from Green Day to Daughtry, quickly and easily,
“like a guitar toolbox with all the necessary combinations,”
he states. The plug-in features three modes – Clean, Crunch
and Heavy – with D.I. and Re-amping modes for each. It also
offers three color-coded presets for the six most important effects,
for the perfect blend of bass, treble, compression, reverb, delay
and chorus/doubling. Adds Lord-Alge, “Two words describe
the CLA Guitars plug-in: Instant Gratification. Every time I plug
in my axe and turn on CLA Guitars, I just can’t stop playing!”
CLA
Unplugged
With CLA Unplugged, Lord-Alge created a dream box of reverb effects
plus great hi-res EQ and compression for complex sounds, designed
to give users limitless reverb and delay possibilities with a
very smooth EQ curve. He states, “I always loved the Aerosmith
‘Dream On’ vocal reverb with the really long pre-delay,
so we decided to give users access to that type of sound with
CLA Unplugged. I also wanted a plug-in that you could also put
on strings, piano, acoustic guitars and nylon guitar solos.”
The
Waves Chris Lord-Alge Artist Signature Collection is now available
with MSRP of $830.00 Native. Mercury V7 owners with current Waves
Update Plan coverage receive the Chris Lord-Alge Artist Signature
Collection at no additional cost. For more information, please
visit www.waves.com.
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