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Fabrizio Piazzini
Photo Credit: Andy Sheppard – www.lowlightphoto.co.uk

 


PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616
Fax: (615) 662-1636

FOR IMMEDIATE RELEASE

Waves Live Product Specialist Fabrizio Piazzini
Makes Waves Throughout Europe

— Piazzini acts as a resource for fellow live engineers, demonstrating Waves plugins and
converting the unconverted —


TEL AVIV, ISRAEL, July 24, 2012 — Spain-based live engineer Fabrizio Piazzini, a veteran of concert tours and venues throughout Europe, has recently been appointed as a Live Product Specialist for Waves Audio, the industry-leading developer of professional audio digital signal processing technologies. Piazzini’s credits include such acts as Patrick Wolf, Tindersticks, Delorentos, Kula Shaker, Amy MacDonald and many others. In his new capacity, Piazzini will communicate with other live sound engineers across the continent, demonstrating Waves plugins and typical workflows. “They become engrossed. Once they see how they can integrate plugins in their live workflow, they are hooked. It’s a simple job, really!” he notes.

Piazzini is currently finishing off a stint of promotional gigs with Amy MacDonald, where he has been using a Waves MultiRack Native setup, as most of the gigs are on analog consoles. He executes all vocal processing on his laptop, using the following Waves plugins: C6 Multiband Compressor, SSL G-Channel, Doubler and IR1 Parametric Convolution Reverb.

As Piazzini notes, the biggest challenge in spreading the word to live engineers is breaking them of old perceptions. “It can be hard to get rid of the stigma that plugins are only for the studio. The paradigm is shifting, and consistency can be achieved with different platforms – you can take presets across different sessions and different desks very easily. Once I can communicate these concepts to engineers, they are on board, and once they see what we can do with Waves plugins in a live setting, they can’t wait to get out there and do it themselves. I am proud to be an ambassador for Waves, and I look forward to continuing in my new capacity as Waves Live Product Specialist.”

“Waves is delighted to have Fabrizio Piazzini onboard as a Live Product Specialist,” said Mick Olesh, Waves Senior Vice President. “His vast experience and expertise are true assets to the company, and we look forward to his spreading the word and educating the live sound community about our technologies.”

Visit www.waves.com and www.waveslive.com for more information.



...ends 333 words


Photo File: FabrizioPiazzini.JPG
Photo Credit: Andy Sheppard – www.lowlightphoto.co.uk

 

About Waves Ltd.:
From its start in the early '90s with the introduction of the Q10 equalizer plugin, Waves, the world’s leading developer of audio DSP solutions for professional, broadcast, and consumer electronics audio markets, has gone on to develop a comprehensive line of over 130 audio plugins including industry standards like the L1 and L2 Ultramaximizers, popular vintage console models, and innovative mixing tools like Vocal Rider and the Artist Signature Series. For its accomplishments, in 2011 Waves received a Technical GRAMMY® award, and the Q10 was selected as an inductee into the TECnology Hall of Fame. Waves technologies are now used to improve sound quality in virtually every sector of the audio market, from recording, mixing, mastering and post-production to broadcast, live sound, and consumer electronics. Waves has over 20 years of expertise in the development of psycho-acoustic signal processing algorithms that leverage knowledge on the human perception of hearing to radically improve perceived sound quality. Waves’ award-winning processors are utilized to improve sound quality in the creation of hit records, major motion pictures, and top-selling video games worldwide. Waves offers computer software solutions, as well as hardware-plus-software solutions, for the professional and broadcast markets. Under its Maxx brand, Waves offers semiconductor and licensable algorithms for consumer electronics applications. Waves Maxx technologies dramatically enhance audio performance and are used by industry leaders such as Dell, Sony, Sanyo, ASUS, Toshiba, and many others.



All other product names and trademarks are the property of their respective owners, which are in no way associated or affiliated with Waves.

Waves Contacts:
North America Offices:
Waves, Inc., 2800 Merchants Drive, Knoxville, TN 37912;
Tel: 865-909-9200, Fax: 865-909-9245, Email: info@waves.com, Web: http://www.waves.com

Corporate Headquarters Israel:
Waves Ltd., Azrieli Center, The Triangle Tower, 32nd Floor
Tel Aviv 67023, Israel; Tel: 972-3-608-4000, Fax: 972-3-608-4056, Email: info@waves.com,
Web: http://www.waves.com

Waves Public Relations:
Clyne Media, Inc., 169-B Belle Forest Circle, Nashville, TN 37221;
Tel: 615-662-1616, Fax: 615-662-1636, Email: robert@clynemedia.com,
Web: http://www.clynemedia.com

 

 

 



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All Rights Reserved.