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PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616
Fax: (615) 662-1636

FOR IMMEDIATE RELEASE

“Why Waves” at International Mobile World Congress 2016: Waves Sets the Benchmark for Sound in Mobile Devices

— As the preeminent provider of intelligent audio in consumer electronics, Waves is supplying leading OEM’s with a variety of solutions to enhance user functionality and stay on the cutting edge of what users are coming to expect from their mobile devices – an immersive, seamless emotional experience —


MOBILE WORLD CONGRESS, BARCELONA, SPAIN, February 22, 2016 — As the preeminent developer and provider of intelligent audio in consumer electronics and the recipient of a Technical GRAMMY® Award, Waves is capitalizing on its industry-leading portfolio of technologies and award-winning legacy, spanning all sectors of the entertainment world, to bring professional-grade sound to mobile devices for enriched audio performance and an enhanced user experience. The industry continues to move to the connected consumer, and intelligent audio is becoming an expected feature set. With continued development in intelligent audio technology, which senses content, device and the user’s environment, Waves Audio’s proprietary Maxx® Technologies make decisions in real time for how to best deliver a superior audio experience, whether communicating with an electronic device via a speech recognition engine, playing a video game, listening to music, watching a film, or conducting a video conference call.

As the number-one choice of the professional, Waves is heard on hit records, major motion pictures and popular video games, and employed by leading consumer brands including Dell, Alcatel, LG, TCL, Denon, Lenovo and more. Waves’ technology is used in every aspect of the audio signal path; on computers, in tablets, smartphones and more, Waves is everywhere. The recipient of a Technical GRAMMY Award and the top Audio DSP technologies developer, Waves Audio offers the widest technology portfolio by far in the consumer industry. [To experience the latest in mobile audio innovation from Waves at MWC, please schedule a private meeting by contacting mwc2016@waves.com.]

“We will continue to develop technologies that ultimately will provide the end user an enhanced audio experience,” relates Tomer Elbaz, Executive Vice President, Waves Consumer Division. “Our goal is to create an auditory experience that was not possible in past years for entertainment and communications, and in new ways that are still being developed. As a trusted partner and supplier to the top electronics and communications manufacturers around the world, Maxx Technologies continues to be the go-to technology for all-in-one solutions integration.”

Jack Joseph Puig, a multi-platinum GRAMMY® Award-winning record producer/mixer and Head of Global Marketing, Waves Consumer Division, echoes Elbaz’s statements: “Mobile devices have become the remote control and portal to our busy, changing lives. It’s the number-one way we stay connected to the world around us. When we communicate with our devices, we expect a seamless experience, and Waves Audio’s Maxx Technologies ensures that it just works. The future is about anticipating the many ways people will interact with their devices, and Waves is delivering practical tools that work with people’s devices and environment to deliver a superior sonic experience in real time.”

About Maxx® Technologies by Waves
Maxx by Waves is revolutionizing sound performance on PCs, TVs, speakers, tablets and mobile devices the world over. By implementing professional-grade audio digital signal processing (DSP) technologies on a broad range of devices, Waves is putting professional, studio-quality processors directly into the hands of users and setting new sonic standards. The world’s leading developer of audio DSP technologies for the music, movies, games, broadcast and electronics industries and a recipient of a Technical GRAMMY® Award, Waves is the one-stop solution for OEMs, offering an extensive portfolio of innovative sound design technologies to address all the audio challenges of the consumer market.

About Waves, Ltd.
Waves is the world-leading developer of audio DSP technologies and the driving power behind hit records, major motion pictures and popular video games the world over. A recipient of a Technical GRAMMY® Award, Waves is acclaimed by top professional and prosumer users worldwide. More than 250,000 recording studios and mixing and mastering facilities use Waves’ portfolio of cutting edge technologies on a daily basis to create top-selling music, movies and games. Waves’ professional technologies, 20+ years of expertise, and passion for sound are now utilized to meet mobile audio challenges and deliver premium audio experiences on mobile devices.

All other product names and trademarks are the property of their respective owners, which are in no way associated or affiliated with Waves.

Contacts:
North America Offices:
Waves, Inc., 2800 Merchants Drive, Knoxville, TN 37912;
Tel: 865-909-9200, Fax: 865-909-9245, Email: info@waves.com, Web: http://www.waves.com

Corporate Headquarters Israel:
Waves Ltd., Azrieli Center, The Triangle Tower, 32nd Floor
Tel Aviv 67023, Israel; Tel: 972-3-608-4000, Fax: 972-3-608-4056, Email: info@waves.com,
Web: http://www.waves.com

Waves Public Relations:
Clyne Media, Inc., 169-B Belle Forest Circle, Nashville, TN 37221;
Tel: 615-662-1616, Fax: 615-662-1636, Email: robert@clynemedia.com,
Web: http://www.clynemedia.com












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