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The graphic user interface of the Waves Greg Wells PianoCentric plugin.

 


PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616
Fax: (615) 662-1636

FOR IMMEDIATE RELEASE

Waves Audio Now Shipping the Greg Wells PianoCentric Plugin

THE NAMM SHOW, ANAHEIM, CA, January 21, 2016 Waves Audio (Booth 6620, Hall A), a leading provider of digital signal processing solutions, is now shipping the Waves Greg Wells PianoCentric plugin, part of the Waves Signature Series.

The piano can be a tricky instrument to mix due to its wide frequency range and varying dynamics. No one knows that better than multiple GRAMMY®-nominated producer, songwriter, musician and mixing engineer Greg Wells (Adele, Katy Perry, Mika, One Republic, Twenty One Pilots), who has songs on over 85 million units sold, and who is himself an accomplished pianist and piano aficionado.

Created in collaboration with Greg Wells, PianoCentric is a user-friendly one-knob plugin that gives users direct access to the customized tools, signal flow and piano processing techniques perfected by Wells. Waves Greg Wells PianoCentric is a quick solution for shaping your piano or keyboard recordings, with options varying from gorgeous full-range piano to lo-fi filtered sounds.

Greg Wells comments, “The PianoCentric plugin is something I wish every studio I ever worked in had. The piano is a hard instrument to record and even harder to make sit in the mix properly. I have been playing piano as a studio musician for 30 years. Any time I heard an engineer do something that got me closer to the piano sound in my head, I paid very close attention. Under the hood of the PianoCentric plugin is every technique I've learned over the years of how to make the piano sound amazing in the studio. I designed this plugin to reach two different destinations. One destination is gorgeous punchy piano that will cut through any mix with lots of drums and other elements. The second and opposite destination is more like an old bullet microphone in mono, inside the piano — lo-fi and a little crunchy. Enjoy!”

The Waves Greg PianoCentric plugin is available separately or as part of the new Greg Wells Signature Series bundle, which also includes the Greg Wells VoiceCentric and Greg Wells MixCentric plugins.

For more information, please visit http://www.waves.com/plugins/greg-wells-pianocentric.


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Photo file: GW_PianoCentric_GUI.JPG
Photo caption: The graphic user interface of the Waves Greg Wells PianoCentric plugin.

About Waves Audio Ltd.:
Waves is the world’s leading developer of audio DSP solutions for the professional, broadcast, and consumer electronics audio markets. Since its start in the early '90s with the introduction of the Q10 equalizer plugin, Waves has gone on to develop a comprehensive line of over 200 audio plugins, including industry standards like the L1 and L2 Ultramaximizers, popular vintage console models, and innovative mixing tools like Vocal Rider and the Artist Signature Series. For its accomplishments, Waves received a Technical GRAMMY® Award in 2011, and the Q10 was selected as an inductee into the TECnology Hall of Fame. Waves technologies are now used to improve sound quality in virtually every sector of the audio market, from recording, mixing, mastering and post-production to broadcast, live sound, and consumer electronics. Waves has over 20 years of expertise in the development of psychoacoustic signal processing algorithms that leverage knowledge of human auditory perception to radically improve perceived sound quality. Waves’ award-winning processors are utilized to improve sound quality in the creation of hit records, major motion pictures, and top-selling video games worldwide. Waves offers computer software and hardware-plus-software solutions for the professional and broadcast markets. The company’s WavesLive division is a market leader in all live sound sectors, spearheading the development of solutions for all live platforms. Under its Maxx brand, Waves offers semiconductor and licensable algorithms for consumer electronics applications. Waves Maxx technologies dramatically enhance audio performance and are used by industry leaders such as Dell, LG, TCL, Lenovo, Asus, Denon and more.


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