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AUDIO-TECHNICA
PROVIDES MICROPHONE SOLUTIONS FOR 2009 CMA AWARDS
—
Leading music mixers and award-winning performers again pick A-T for
sound quality and reliability —
STOW,
OH, November 13, 2009 — Audio-Technica,
a leading innovator in transducer technology for over 45 years, is
celebrating its 16th year of supporting the Country Music Association
(CMA) Awards by providing an extensive selection of vocal and instrument
microphones for its annual awards show. The 43rd Annual CMA Awards
aired live in 5.1-channel surround sound Wednesday, November 11th,
on the ABC Television Network from the Sommet Center in Nashville,
and featured over 250 Audio-Technica microphones, including an impressive
array of hard-wired mics and Artist Elite® 5000 Series UHF Wireless
Systems. Audio-Technica was chosen to provide its clear and consistent
quality for this star-studded live broadcast, for performers ranging
from some of country music’s biggest stars to pop and rock acts
on show-stopping collaborations.
The CMA Awards
presentation is recognized as Country Music’s Biggest Night™
and represents the pinnacle of achievement for those involved in country
music. Once again, Audio-Technica microphones were featured for their
accurate and reliable sound reproduction — characteristics that
have dictated A-T’s long-standing presence with country music
artists.
The team responsible
for the audio at this year’s CMA’s again included a who’s
who of broadcast audio. The audio was supervised by award-winning
audio producers Michael Abbott and Tom Davis; ATK/Audiotek provided
the sound system with FOH (front-of-house) mixers Patrick Baltzell
and Rick Shimer; the broadcast music mix was handled by New Jersey/California-based
Music Mix Mobile’s John Harris and Jay Vicari.
Several performers
used Audio-Technica’s acclaimed Artist
Elite 5000 Series UHF Wireless System during the course
of the show. Country/pop singer-songwriter Taylor Swift paired the
5000 Series system with the AEW-T4100 Cardioid Dynamic Handheld Transmitter
for her lead vocals and AEW-T1000 UHF UniPak® transmitter for
her acoustic guitar. (Swift made history by taking home top honors
in the categories of Female Vocalist, Album of the Year, Video of
the Year and Entertainer of the Year, every category in which she
appeared as a nominee.) Audio-Technica endorsers Kenny Chesney and
Jason Aldean each performed with the 5000 Series and the AEW-T5400
Cardioid Condenser Handheld Transmitter, with Chesney performing a
duet with Dave Matthews, who also used an AEW-T5400. Other 5000 Series
users included Billy Currington, who also used the AEW-T5400, and
Chris Daughtry, also an endorser, who performed using an AEW-T6100
Hypercardioid Dynamic Handheld Transmitter. Jamey Johnson went a different
route, choosing the wired AE6100
Hypercardioid Dynamic Handheld Microphone.
The backline
mic complement of A-T wired microphones included the AE3000
Cardioid Condenser Instrument Microphone on snare and
rotary speaker; AT4050
Multi-Pattern Condenser Microphone on guitars and bass;
AT4040 Cardioid Condenser Microphone on overheads;
AE2500 Dual-Element Cardioid Instrument Microphone
on kick drum; AE5100
Cardioid Condenser Instrument Microphone on hi-hat and
ride cymbals; AE5400
Cardioid Condenser Microphone on rotary speaker; ATM450
Cardioid Condenser Instrument Microphone on ride cymbals;
ATM650 Dynamic Instrument Microphone on snare
and rotary speaker; and ATM350
Cardioid Condenser Clip-On Microphone on toms and fiddle/violin.
Tom Davis,
co-audio producer, stated, “We use Audio-Technica mics every
year on the CMA’s because of their reliability and sound quality,
not to mention the brand’s extensive product line perfect for
capturing the various artists and musical instruments we have on the
show. A-T’s RF systems and their on-site technical support have
been exceptional — I cannot say enough great things about them.”
Co-music mixer
John Harris echoed Davis’ statements: “For years, Audio-Technica
has been our go-to mic of choice because of its clear sound, consistency
from mic to mic, and overall reliability. With Audio-Technica products,
we can be 100 percent confident in our mics on stage, so that gives
us one less thing to worry about within the hectic live program schedule.
And with the A-T 5000 Series Wireless, we can be certain that the
audio quality is not sacrificed at all – it’s completely
transparent, which is what we need.”
Please visit
www.audio-technica.com
for more information.
…ends
628 words
Photo File:
AT_CMA09_TaylorSwiftGtr.JPG
Photo Caption: Taylor Swift, performing live at the 43rd Annual CMA
Awards with Audio-Technica’s Artist Elite® 5000 Series UHF
Wireless System with the AEW-T4100 Cardioid Dynamic Handheld Transmitter
for her lead vocals and AEW-T1000 UHF UniPak® transmitter for
her acoustic guitar. Swift took home top honors in the categories
of Female Vocalist, Album of the Year, Video of the Year and Entertainer
of the Year. Photo by Frank Micellota/Getty Images. (This photo is
the property of Frank Micellota/Getty Images and may be used by the
press only for the purpose of one-time reproduction. Unauthorized
use, alteration or reproduction of this photograph is strictly prohibited.)
Photo File:
AT_CMA09_ChesneyMatthews.JPG
Photo Caption: Audio-Technica endorser Kenny Chesney (Left), with
Dave Matthews (Right), performing their duet single “I’m
Alive” at the 43rd Annual CMA Awards. Both performers used Audio-Technica’s
Artist Elite® 5000 Series UHF Wireless System and the AEW-T5400
Cardioid Condenser Handheld Transmitter. Photo by Frank Micellota/Getty
Images. (This photo is the property of Frank Micellota/Getty Images
and may be used by the press only for the purpose of one-time reproduction.
Unauthorized use, alteration or reproduction of this photograph is
strictly prohibited.)
See
more Audio-Technica news releases.
Celebrating
over 45 years of audio excellence worldwide, Audio-Technica is a leading
innovator in transducer technology, renowned for the design and manufacture
of microphones, wireless microphones, headphones, mixers, and electronics
for the audio industry.
—For
more information on the complete range of Audio-Technica products,
contact
Karen Emerson, Audio-Technica U.S., Inc., 1221 Commerce Drive, Stow,
OH 44224.
Tel: (330) 686-2600; Fax: (330) 688-3752; Web: www.audio-technica.com