PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616
Fax: (615) 662-1636
FOR IMMEDIATE RELEASE
AUDIO-TECHNICA INTRODUCES HIGH-PERFORMANCE
ATH-ANC3 QUIETPOINT™ NOISE-CANCELLING IN-EAR HEADPHONES
WINTER NAMM SHOW, ANAHEIM, CA, January 17, 2008 — Audio-Technica
has announced the introduction of its ATH-ANC3 QuietPoint™ active
noise-cancelling in-ear headphones, which combine exceptional 85% noise
cancellation with outstanding sound quality, comfort and portability.
The ATH-ANC3 employs patented technology that detects
environmental noise via
miniature microphones incorporated into each ear bud, and applies a
corresponding
sound-cancelling signal. To achieve its superior performance in blocking
85% of outside noise, the ATH-ANC3 utilizes active noise cancellation
over a wide frequency range, unlike some in-ear headphones that actively
cancel low frequencies only.
The ATH-ANC3 is ideal for use on airplanes and trains,
while jogging or exercising, or anywhere users want to listen to music—and
only music. Designed for total comfort and convenience, the ATH-ANC3
is supplied with three sizes of ear tips (small, medium and large) for
a customized fit. It features a compact control unit with a monitor
switch that mutes all functions, to let users hear important outside
announcements and conversations. The
ATH-ANC3’s audio functions when its noise-cancelling function
is turned off, and it can be used without batteries.
Like all Audio-Technica products, the ATH-ANC3 is designed
to deliver clear, high-resolution sound, with outstanding bass response,
midrange detail, high-frequency extension and imaging. It can also be
used in noise-cancelling-only mode without audio.
The ATH-ANC3 is supplied with a hard, durable carrying
case, an adjustable cable and additional extension cable, an airline
adapter for connection to in-flight entertainment systems, a clothing
clip and an AAA battery. Available in a color choice of black or white,
the ATH-ANC3 is the latest addition to the Audio-Technica QuietPoint
lineup, which includes the award-winning ATH-ANC7 active noise-cancelling
headphones.
In related news, Audio-Technica has announced that its
flagship ATH-ANC7 QuietPoint™ noise-cancelling headphones have
received a CES Innovations 2008 Design and Engineering award from the
Consumer Electronics Association (CEA).
The Audio-Technica ATH-ANC3 active noise-cancelling in-ear
headphones will be available in spring 2008 at a U.S. MSRP of $169.99.
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Photo Files: ATH_ANC3_1.jpg, ATH_ANC3_2.jpg,
ATH_ANC3_3.jpg, ATH-ANC3_4.jpg
Celebrating over 45 years of audio excellence worldwide,
Audio-Technica is a leading innovator in transducer technology, renowned
for the design and manufacture of microphones, wireless microphones,
headphones, mixers, and electronics for the audio industry.
—For more information on the complete range of Audio-Technica
products, contact
Karen Emerson, Audio-Technica U.S., Inc., 1221 Commerce Drive, Stow,
OH 44224.
Tel: (330) 686-2600; Fax: (330) 688-3752; Web: www.audio-technica.com
—For further information regarding product availability
and pricing in Europe, please contact Denise Burnage, marketing, Audio-Technica
Ltd., Old Lane, Leeds LS11 8AG England. Tel: +44 (0) 113 277 1441,
Fax: +44 (0) 113 270 4836
Audio-Technica is exhibiting at Booth #6740 during the 2008 Winter NAMM
Show in Anaheim, CA.