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PR
AGENCY CONTACT:
Robert Clyne
Clyne Media, Inc.
Tel: 615.662.1616
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COMPANY
PRESS CONTACT:
Rick Plushner
Guitar Center Professional
Tel: (818) 735-8800 x2238 |
FOR IMMEDIATE RELEASE
GUITAR
CENTER PROFESSIONAL CONTINUES TO EXPAND OPERATIONS WITH NEW FACILITIES,
INITIATIVES AND EVENTS
—
GC Pro continues to hire knowledgeable account managers across the
country, while
customers access and evaluate all types of equipment in each of
GC Pro’s
33 locations —
127th
AES CONVENTION, NEW YORK, NY, October 9, 2009 — Guitar
Center Professional (GC Pro), the outside sales division of Guitar
Center that focuses on the needs of professional users, continues
to expand its operations and is poised for another round of market
growth. The range of positive indicators includes the significant
expansion of its sales force, which now boasts 65 staff members and
33 key locations nationwide; a newly designed / enhanced website featuring
a series of online sweepstakes; a successful systems and products
installation initiative and an expansion of product offerings that
will be shown at this 127th AES Convention. All of these factors have
contributed to the company’s growth over the past year and explain
GC Pro’s increasing market dominance. Together, they underscore
the fact that GC Pro has taken a multi-pronged strategic approach
to a complex market, and that strategy is proving to be a winner.
Over the past 12 months,
in addition to adding new GC Pro Account managers, GC Pro has
expanded its operations with new dedicated offices in Fountain Valley,
California; South Bay/Los Angeles, California; Oklahoma City, Oklahoma;
Tempe, Arizona; Cherry Hill, New Jersey; Cincinnati, Ohio; Seven Corners,
Maryland; and Denver, Colorado. These new GC Pro locations provide
an opportunity for customers to evaluate gear and take advantage of
the pro-services provided by the division. The company recently went
live with its new website (www.gcpro.com), greatly enhancing the user’s
online experience. The new site features a streamlined interface,
straightforward navigation and new market-derived content, all part
of a clean design that focuses on the applications of GC Pro’s
customers, allowing them to easily connect with GC Pro’s account
managers and other sales staff. Additionally, as part of the new website,
the company began hosting the first in a new series of online sweepstakes
whereby several times a year, GC Pro management will select one particular
product from a high-end gear manufacturer to feature on the website
and give away as that sweepstakes prize. The first contest features
a Solid State Logic XLogic Alpha Channel, a $995.00 value.
As part of its presence
at the 127th AES Convention, GC Pro’s exhibit (Booth #719) on
the show floor will highlight key products, including new Ocean Way
Monitors and Neve’s Genesys console, a custom-crafted, expandable
analog recording console with digital workstation control.
“This has proven
to be another growth year for GC Pro,” stated GC Pro Director,
Rick Plushner. “As we continue to pursue initiatives such as
marketing exclusive products, expanding our sales force and offices,
refining our web presence, and offering world-renowned customer service,
GC Pro shows its dedication to strategic approaches and long-term
growth.”
For more information, please
visit www.gcpro.com.
About
Guitar Center Professional/Guitar Center
Guitar Center Professional
is the outside sales division of Guitar Center that focuses on the
needs of professional users. Its clientele includes recording studios,
audio engineers, producers, recording and touring musicians, live
sound venues, post production facilities and more. Emphasizing extraordinary
individualized service via local account managers, GC Pro offers expert
consultation and a comprehensive selection of the world’s finest
equipment for music and audio professionals. More information on GC
Pro can be found by visiting www.gcpro.com.
Guitar Center is the leading
United States retailer of guitars, amplifiers, percussion instruments,
keyboards and pro-audio and recording equipment. Our retail store
subsidiary presently operates more than 200 Guitar Center stores across
the U.S. In addition, our Music & Arts division operates more
than 100 stores specializing in band instruments for sale and rental,
serving teachers, band directors, college professors and students.
We are also the largest direct response retailer of musical instruments
in the United States through our wholly owned subsidiary, Musician’s
Friend, Inc., and its catalog and Web site, www.musiciansfriend.com.
More information on Guitar Center can be found by visiting the Company’s
Web site at www.guitarcenter.com.
The Guitar Center logo
is a registered trademark of Guitar Center, Inc. Other brand or product
names may be trademarks of the respective companies with which they
are associated.
MEDIA CONTACT: Robert Clyne,
Clyne Media, Inc. at (615) 662-1616
Guitar
Center Professional is exhibiting at booth 719 during the 127th AES
Convention in New York, NY.
Copyright
©2009, Clyne Media, Inc.,
All Rights Reserved.
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