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Scott Schwartz, GC Pro Account Manager, pictured with the SSL® AWS 900+ analog workstation system at GC Pro’s new Rockville, Maryland location.

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— New Guitar Center Professional presence adds a new dimension in high-end
pro audio in the Middle Atlantic region —

— New facility will provide high-technology products and services to the recording studio,
live touring, audio post production and DJ market sectors —

WESTLAKE VILLAGE, CA, July 25, 2008 – Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users, has opened a new sales and demo facility within the Guitar Center location in Rockville, Maryland, serving the greater D.C. area. The new space was opened in mid-February and will bring even greater comprehensive coverage to the high-tech region around Rockville. The new 24,000-square-foot GC Pro sales and demo facility will offer the highest quality professional audio gear inventory as well a dedicated listening environment. Centered around an SSL® AWS 900+ analog workstation system, recording clients will find an array of top outboard signal processing equipment from brands such as Manley, Avalon, Empirical Labs, SSL and Neve, as well as microphones from manufacturers including Audio-Technica, AKG, Sennheiser and Neumann, in addition to monitoring from Ocean Way, Genelec, Adam and Dynaudio, among many others. For live touring sound customers, the facility will offer consoles and sound reinforcement systems from all major brands, including JBL, Yamaha, Midas, EAW and Studer/Soundcraft. GC Pro’s excellent reputation throughout the country will be furthered by the Rockville store; no other pro audio dealer can call upon such a vast spectrum of products lines, and no other dealer can offer GC Pro’s level of personnel resources, superb service and expert advice.

The new Rockville, Maryland facility joins the other 24 key Guitar Center Professional locations within Guitar Center’s stores nationwide, among them Chicago, Hollywood, Houston, Las Vegas, Miami, Nashville, New York City, Seattle, Sherman Oaks and many more.

“The vision for this new Guitar Center Professional location was that it reflect the diverse nature of the professional audio industry in and around the D.C. area,” comments Scott Schwartz, Account Manager at the new location and a GC veteran of over six years. “The area has several large professional recording studios. In addition, the region is a major hub for the live sound/DJ business, with a variety of churches, nightclubs and outdoor concert venues. We wanted to create a comprehensive resource for all of these customers and make it as accessible as possible.”

Billy McCommis, Store Manager for the Rockville Guitar Center store (which opened in 2001 and is now home to the new GC Pro facility) agrees, adding, “The D.C. area is one of the most high-tech markets in the country. Scott has been planning the design and execution of the new Guitar Center Professional facility here for quite some time, and the result will show that level of effort. This gives Guitar Center Professional even greater coverage of a region that has a long and deep investment in professional audio.”

Photo File: GCPro_Rockville_Schwartz.JPG
Photo Caption: Scott Schwartz, GC Pro Account Manager, pictured with the SSL® AWS 900+ analog workstation system at GC Pro’s new Rockville, Maryland location.

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About Guitar Center Professional/Guitar Center
Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.

Guitar Center is the leading United States retailer of guitars, amplifiers, percussion instruments, keyboards and pro-audio and recording equipment. Our retail store subsidiary presently operates more than 200 Guitar Center stores across the U.S. In addition, our Music & Arts division operates more than 100 stores specializing in band instruments for sale and rental, serving teachers, band directors, college professors and students. We are also the largest direct response retailer of musical instruments in the United States through our wholly owned subsidiary, Musician's Friend, Inc., and its catalog and Web site, www.musiciansfriend.com. More information on Guitar Center can be found by visiting the Company's Web site at www.guitarcenter.com.

The Guitar Center logo is a registered trademark of Guitar Center, Inc. Other brand or product names may be trademarks of the respective companies with which they are associated.

MEDIA CONTACT: Robert Clyne, Clyne Media, Inc. at (615) 662-1616

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