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Royer R-121 Ribbon Microphone

Robert Clyne
Clyne Media, Inc.
Tel: 615.662.1616

Rick Plushner
Guitar Center Professional
Tel: (818) 735-8800 x2238



— As part of its ongoing sweepstakes series, GC Pro highlights award-winning Royer R-121, a $1295.00 value —

WESTLAKE VILLAGE, CA, October 5, 2009 Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users, announces the second in its ongoing series of online sweepstakes at www.gcpro.com. The new contest is now live and will run through December 31, shortly after which a brand new contest will begin.

Several times a year, GC Pro management will select one particular product from a high-end gear manufacturer to feature on the website and give away as that sweepstakes prize. This newly-announced second contest features a Royer R-121 Ribbon Microphone, a $1295.00 value. Released in 1998, the award-winning R-121 is Royer's flagship microphone. The R-121 gives all of the warmth and natural sound that experienced engineers have long turned to ribbon mics for, but in a compact, light-weight, high output and tough-as-nails package. In its 10+ years in the market, thousands of R-121’s have been sold around the world, and it’s well established as a standard for tracking electric guitar and brass. The first sweepstakes, which ran through September 30, featured a Solid State Logic XLogic Alpha Channel, a $995.00 value.

To enter the contest, users simply go to gcpro.com and click on the “Sweepstakes” tab. There, entrants will complete and submit a short entry form. The winner will then be selected at random and contacted after December 31, 2009. Complete rules can be found at gcpro.com.

“Our first sweepstakes was a big success,” stated Rick Plushner, GC Pro Director. “It accomplished many great things: it gave us a chance to feature a favorite product from one of our valued brands; it drove traffic to our recently re-launched gcpro.com; and it gave our loyal customer base an earnest ‘thank-you’ from the GC Pro family. The second contest, with the Royer ribbon mic, will very likely be just as successful, and we look forward to watching the entries pour in through the end of the year.”

For more information, please visit www.gcpro.com.

Photo File: RoyerR121.JPG

About Guitar Center Professional/Guitar Center
Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.

Guitar Center is the leading United States retailer of guitars, amplifiers, percussion instruments, keyboards and pro-audio and recording equipment. Our retail store subsidiary presently operates more than 200 Guitar Center stores across the U.S. In addition, our Music & Arts division operates more than 100 stores specializing in band instruments for sale and rental, serving teachers, band directors, college professors and students. We are also the largest direct response retailer of musical instruments in the United States through our wholly owned subsidiary, Musician’s Friend, Inc., and its catalog and Web site, www.musiciansfriend.com. More information on Guitar Center can be found by visiting the Company’s Web site at www.guitarcenter.com.

The Guitar Center logo is a registered trademark of Guitar Center, Inc. Other brand or product names may be trademarks of the respective companies with which they are associated.

MEDIA CONTACT: Robert Clyne, Clyne Media, Inc. at (615) 662-1616


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