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KeuleSound owner Martin Staffe in the company’s newly upgraded immersive OB truck

KeuleSound’s truck features a Genelec 7.1.4 Smart Active Monitoring System

Exterior of KeuleSound’s OB truck

Genelec Keule Sound case study


 
Genelec


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Tel: (615) 662-1616

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KeuleSound immersive OB van brings music to life with Genelec precision


NATICK, MA, January 22, 2025 — Based in Leipzig, Germany, OB and broadcast rental company KeuleSound is a family-run business now in its second generation.  When founder Martin Staffe’s father suffered a stroke, Staffe chose to honor his legacy by continuing the company and keeping it at the forefront of audio technology.

The latest evolution of the business has been its most groundbreaking yet: transforming its OB van into Germany’s first Dolby Atmos-equipped mobile production unit designed specifically for high-end music recording, with Genelec at its heart.

To achieve his immersive Atmos vision, Staffe turned to a 7.1.4 Genelec Smart Active Monitoring system, and enlisted the help of long-time freelance colleague Joachim Meyer for truck wiring and Tino Hohndorf of Studio Null 5 for calibration. The setup includes three 8341A monitors for the LCR positions, eight 8330A monitors for the surround and overhead channels, a 7360A subwoofer and the 9301B interface for bass management. “With Genelec, I could get a complete system solution that would handle all aspects of room adaptation,” Staffe explains. “You have the option to switch the listening position. I can set up a sweet spot for the desk, then move it to a different place for the tonmeister (supervising sound engineer) sitting behind me.”

The compact size, SPL output, and pristine frequency response made Genelec monitors the perfect fit. Using GLM calibration software, Staffe customized listening positions to optimize workflows. “When I’m alone in the van, I’ll use the GLM setting optimized for my mixing position,” Staffe says. “When the supervising sound engineer comes in, we switch to their position. They get the whole picture because they’re listening to exactly what I’m hearing.”

Having used another monitor brand for years, Staffe’s first exposure to Genelec and Atmos came via Markus ‘Hossi’ Hossack at Berlin Stereo. “Hossi showed me the potential of Atmos and Genelec,” says Staffe. “He also told me there was no OB van in Germany that could record music in Atmos. I knew there were amazing opportunities at venues where people want to record, but don’t have a dedicated studio. With platforms like Apple Music embracing immersive audio, there was a gap in the market for a mobile Atmos production unit.”

The first playback was an unforgettable moment. “When I first listened to the system, it was an amazing feeling. You sit there, experience it for the first time, and the sound just embraces you. You have to cry because it sounds fantastic,” recalls Staffe. “I took my father to hear Atmos in the truck. He was so proud. He can’t see so well anymore, but he can still feel how the sound envelops you.”

With Germany’s first mobile Dolby Atmos OB unit for high-end music, Staffe and Genelec have redefined immersive music recording. “The Genelec monitors are so precise. If there’s a bad edit, they’ll reveal it,” Staffe states. “I now record every concert in Atmos and show people how it transforms their listening experience. It’s like sitting in the room with the audience. You can make sure people feel the full emotional impact of the music.”

For more information, please visit www.genelec.com.


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Photo file 1: KeuleSound_PR_image_1.JPG
Photo caption 1: KeuleSound owner Martin Staffe in the company’s newly upgraded immersive OB truck

Photo file 2: KeuleSound_PR_image_2.JPG
Photo caption 2: KeuleSound’s truck features a Genelec 7.1.4 Smart Active Monitoring System

Photo file 3: KeuleSound_PR_image_3.JPG
Photo caption 3: Exterior of KeuleSound’s OB truck

PDF file: Keule_Sound_Case_Study_FINAL_ENG.pdf
PDF caption: Genelec Keule Sound case study

Genelec, the pioneer in Active Monitoring technology, is celebrating over 45 years of designing and manufacturing active loudspeakers for true and accurate sound reproduction. Genelec is credited with promoting the concept of active transducer technology. Since its inception in 1978, Genelec has concentrated its efforts and resources into creating active monitors with unparalleled sonic integrity. The result is an active speaker system that has earned global acclaim for its accurate imaging, extremely high acoustic output from small enclosures, true high-fidelity with low distortion, and deep, rich bass.

Genelec is also continuing with its 18th year of Smart Active Monitoring™ technology, which allows studio monitors to be networked, configured and calibrated for the user’s specific acoustic environment. Each Smart Active Monitor or subwoofer is equipped with advanced internal DSP circuitry, which tightly integrates with the GLM (Genelec Loudspeaker Manager) software application, running on Mac or PC. GLM’s reference microphone kit allows the user’s acoustic environment to be analyzed, after which GLM’s AutoCal feature optimizes each Smart Active Monitor for level, distance delay, subwoofer crossover phase and room response equalization, with the option of further fine tuning by the user. By minimizing the room’s influence on the sound, Smart Active Monitors deliver an unrivalled reference, with excellent translation between rooms.

Visit Genelec on social media:
https://www.facebook.com/Genelec
https://www.linkedin.com/company/genelec-oy
https://www.instagram.com/Genelec_oy/
https://x.com/Genelec
https://www.tiktok.com/@genelec_oy

Other brand and product names may be trademarks of the respective companies with which they are associated.

—For more information on the complete range of Genelec Active Monitoring Systems, contact: Genelec Inc., 7 Tech Circle, Natick, MA 01760. Tel: (508) 652-0900; Fax: (508) 652-0909; Web: http://www.genelec.com/.

 

 

 

 

 

 

 

 

 

 

 

 

 


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