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PRESS RELEASE
Contact: Clyne Media, Inc.
Tel: (615) 662-1616

FOR IMMEDIATE RELEASE

Genelec plays a pivotal role in transforming UK’s historic Pioneer Club

NATICK, MA, December 3, 2024 — The Pioneer Club has long been a cornerstone of St. Albans’ cultural fabric. Originally founded as a charity in 1941 to support young evacuees during World War II, the club quickly became a local beacon for the arts, with notable ‘60s bands such as The Zombies and Argent performing at the venue. Today, it stands as the UK’s oldest indoor skate park and has hosted early performances from modern music icons like Enter Shikari and Gallows. Despite its illustrious history, The Pioneer needed a contemporary facelift to ensure its relevance for future generations, and this is where Genelec’s partnership with Headliner made all the difference. A collaboration between Headliner Spaces and Enter Shikari brought the club into the 21st century, with a Dolby Atmos studio at its core. This was not just a technical upgrade but a statement of commitment to the next wave of aspiring musicians, engineers and producers. Headliner reached out to Genelec, whose dedication to sustainability, community and educational initiatives aligned perfectly with the goals of the project. Genelec responded by proposing an advanced 7.1.4 immersive monitoring system built around the industry-leading “The Ones” family of three-way coaxial monitors. The system includes three 8351Bs paired with W371A woofer systems for the L/C/R positions, complemented by additional 8341A and 8331A monitors for the surround and overhead channels, respectively. Low end performance is supplemented with a 7380A subwoofer, and the entire system has been configured and calibrated using Genelec’s GLM software. This world-class system ensures that the studio delivers the pristine, immersive sound needed for Dolby Atmos productions, enabling everything from music mixing to post-production and live recordings. The upgraded studio is proving to be more than just a space for professionals; it’s a resource for the entire community. The Pioneer Club has always been about giving back, and the new Dolby Atmos facility expands its potential to do just that. With an emphasis on accessibility and education, the studio is poised to host workshops, masterclasses and recording sessions for young and aspiring artists in the area, helping them learn the craft in a world-class environment. Genelec’s Regional Business Development Manager Andy Bensley says, “The new setup not only preserves the legacy of this legendary venue but enhances its future, bringing cutting-edge technology to the local community and fostering the next generation of musicians and producers. It’s exciting to be part of a project that so closely aligns with our values of supporting education, culture, and innovation in music.” In addition to regular studio use, future plans include the launch of two Academies; a Music Academy for young children starting at age five and a Pro Academy for students interested in careers in music production and pro-audio. Both will utilize the Dolby Atmos studio as a central teaching tool, ensuring that students not only learn technical skills but also gain hands-on experience in a professional environment. Designed to be as versatile as possible, the studio’s integration of Dante networking allows for seamless live recording across the site’s multiple performance spaces, enabling immersive Dolby Atmos mixes of live events. This setup makes The Pioneer a truly unique venue, capable of hosting live gigs while simultaneously capturing the performances for future production work. Paul Watson, Headliner Founder and CEO, reflects on the impact: “This project wouldn’t have been possible without the help of our friends in the industry, including Genelec, who saw the potential in our vision and helped bring it to life. The Pioneer has always been about community, and this new studio ensures that we’ll continue to support local talent for many years to come.” By combining cutting-edge technology with a deep-rooted commitment to the local music scene, Genelec has not only equipped the space with world-class audio capabilities but has also ensured that the local community, especially young and aspiring creatives, can benefit from a high-quality, future-proofed environment. The Pioneer Club is now more than a historical site; it stands as a forward-looking hub for creativity and innovation. For more information, please visit www.genelec.com.

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Photo file 1: Pioneer_Club_PR_Image_1.JPG Photo caption 1: Paul Watson, Founder and CEO of Headliner, pictured in the Pioneer Club, St. Albans, UK Photo file 2: Pioneer_Club_PR_Image_2.JPG Photo caption 2: The Pioneer Club’s studio features a 7.1.4 Genelec monitoring system Photo file 3: Pioneer_Club_PR_Image_3.JPG Photo caption 3: The Pioneer Club’s monitoring system is based around Genelec’s The Ones family of coaxial monitors PDF file: Pioneer_Club_Case_Study_PDF_English.pdf PDF caption: Genelec Pioneer Club case study Genelec, the pioneer in Active Monitoring technology, is celebrating over 45 years of designing and manufacturing active loudspeakers for true and accurate sound reproduction. Genelec is credited with promoting the concept of active transducer technology. Since its inception in 1978, Genelec has concentrated its efforts and resources into creating active monitors with unparalleled sonic integrity. The result is an active speaker system that has earned global acclaim for its accurate imaging, extremely high acoustic output from small enclosures, true high-fidelity with low distortion, and deep, rich bass. Genelec is also continuing with its 18th year of Smart Active Monitoring™ technology, which allows studio monitors to be networked, configured and calibrated for the user’s specific acoustic environment. Each Smart Active Monitor or subwoofer is equipped with advanced internal DSP circuitry, which tightly integrates with the GLM (Genelec Loudspeaker Manager) software application, running on Mac or PC. GLM’s reference microphone kit allows the user’s acoustic environment to be analyzed, after which GLM’s AutoCal feature optimizes each Smart Active Monitor for level, distance delay, subwoofer crossover phase and room response equalization, with the option of further fine tuning by the user. By minimizing the room’s influence on the sound, Smart Active Monitors deliver an unrivalled reference, with excellent translation between rooms. Visit Genelec on social media: https://www.facebook.com/Genelec https://www.linkedin.com/company/genelec-oy https://www.instagram.com/Genelec_oy/ https://x.com/Genelec https://www.tiktok.com/@genelec_oy Other brand and product names may be trademarks of the respective companies with which they are associated. —For more information on the complete range of Genelec Active Monitoring Systems, contact: Genelec Inc., 7 Tech Circle, Natick, MA 01760. Tel: (508) 652-0900; Fax: (508) 652-0909; Web: http://www.genelec.com/.